MicroStrategy announced the general availability of MicroStrategy Mobileâ„¢, a new product that delivers BI information directly to BlackBerryÂ® smartphones from Research In Motion (RIM). MicroStrategy Mobile was included in MicroStrategy’s September 2007 software release.
MicroStrategy Mobile offers powerful features that enable business users to receive the same reports on their BlackBerry smartphone that they receive on their desktop, without the need for reformatting or retrofitting existing reports. Each user can design and save his own personal report preferences to ensure optimal viewing of even the largest reports on his BlackBerry smartphone. Reports can also be accessed while offline or when the BlackBerry smartphone is not within connectivity range.
“After evaluating building our own mobile solutions as well as other commercially available products, we found MicroStrategy Mobile to be intuitive and feature rich, and we plan to use it for a large deployment all the way up to our CEO,” said Len Nicolas, COO and CTO at Nygard International. “The fact that Nygard’s existing reports can be viewed on a mobile device without modification is a major advantage for both our Business Intelligence team and, more importantly, for the users. We are working on several different mobile applications for BlackBerry smartphones, and we anticipate that this will save us time and money. MicroStrategy has really set the standard on this one.”
“Today’s workers are on the go but they don’t want to leave their data behind,â€ said Wayne Eckerson, Director of Research at The Data Warehousing Institute. â€œMobile BI technology is the next wave in advancing the delivery of analytical information to business users via wireless devices. Delivering interactive reports to BlackBerry smartphones and other mobile devices is the next step in making BI truly pervasive. MicroStrategy is on the forefront of this new wave with its latest release.”
MicroStrategy Mobile leverages the same security features of the MicroStrategy platform, as well as the security and connectivity infrastructure provided by the BlackBerryÂ® Enterprise Server. MicroStrategy Mobile dynamically optimizes the use of network bandwidth, based on the quality of the signal and usage by other mobile applications.
â€œIn the development of MicroStrategy Mobile, we focused on making the user interface highly intuitive so that no training would be required,â€ said Sanju Bansal, MicroStrategy COO. â€œWe also paid close attention to underlying issues of efficient memory management, data compression, security, and network bandwidth optimization to ensure that MicroStrategy Mobile would work well for mission-critical applications at high scale.â€